Five Benefits of Owning a Membership Site
If you have been paying attention to the buzz surrounding the subject of membership sites on the internet, you will have heard about the many benefits of owning one. On the other hand, if you are new to the concept, you may be wondering what the big deal is. In this article, we will go over five of the benefits to owning a membership site.
You may only charge your customers twelve payments, and after they have paid those payments, grant them a lifetime membership at no additional cost. You may opt to charge a yearly renewal fee, or you may decide to have the payments charged to them on a continual monthly basis for as long as they remain a customer. Whichever method you choose, you are creating residual income for yourself.
1. Passive Income: The first and most obvious benefit of any membership
site is the passive income it generates from membership fees. The definition of
passive income is “income derived from investments in which the individual is
minimally involved.” To be successful, a strong initial effort is needed to get
your site running and a passive income stream flowing. After that, you may well
find yourself earning more and working less.
With a passive income, you
can make money 24 hours a day seven days a week. Unlike a service based
business, with a business that generates passive income, you can take your
family on vacation and still make money while you are away from the office.
2. Residual Income: Membership sites also enable you to earn
residual income. Residual income is income that keeps coming in to you on a
regular basis. When you create a membership site, your customer will be paying a
monthly membership fee for a time period that you designate.
3. Inexpensive To Start: Another great benefit to a
membership site is that it is relatively inexpensive to start. Of course you
will need to put some money into it, but if you can do the web design work
yourself and choose to market your business using free marketing methods, you
can get your site up and running for less than $200. That includes the domain
registration, hosting account, membership management program, and any additional
tools such as an autoresponder.
4. Expert Status: As your
membership grows in popularity, so will your reputation. You will begin to be
seen as an expert in your field. Subscribers will automatically look to you for
advice and inherently trust your judgment. Essentially, you will be building and
promoting your own brand. When you have a recognized and trusted brand, you
dramatically increase your ability to offer other products and services under
that same brand name. Because your brand is proven and trusted, your new
products automatically become trusted as well.
5. Built In
Affiliates: By offering an affiliate program, your customers will be able to
earn income through the referrals they bring to you. If you are consistently
providing your customers great content and quality information, they will most
likely be happy to tell others about your site; couple that with the fact that
they can make money doing that, and they will be shouting your praises from the
When the majority of your customers are helping you to market
your membership site, you will be able to reach a much greater number of
potential customers than you would ever be able to reach through your solo
marketing efforts. This, of course, will lead to a greater number of new
subscribers and a larger income.
These are just a few of the benefits
associated with owning a membership site. As you develop your site, you will see
the full potential of what a membership site can offer you.